Healthcare has become digitized with telehealth and remote monitoring, EHRs and e-prescription and mobile health and wearable ...

The EMA has accepted a MAA for Alvotech and Advanz Pharma’s AVT05, a proposed biosimilar to Johnson & Johnson’s (J&J) Simponi ...

Arrowhead Pharmaceuticals has begun laying the groundwork for its entry into a rare disease market, kicking off an awareness ...

The study indicated that pharma ads can have a practical impact on disease awareness and the care journey for patients.

While 55.6% of pharma marketers use advanced analytics such as AI for sales and commercial efforts, according to MM+M’s ...

On October 31, 2024, the European Commission issued a fine of €462.6 million to Teva Pharmaceuticals, citing abuse of its ...

No legal provision for separate licence for pharmaceutical marketers: TN drug controller: Peethaambaran Kunnathoor, Chennai Monday, November 4, 2024, 08:00 Hrs [IST] The drug cont ...

Not long after Basel, Switzerland, was selected as the next host of the annual Eurovision Song Contest, hometown pharma ...

Digital marketing still dominates for pharma marketers Tag recently conducted an online survey of pharma marketers across Europe and the US asking them which marketing channels and techniques are ...

The market is projected to grow from US$ 12,936.90 million in 2024 to US$ 45,896.30 million by 2034. Rising digital healthcare adoption and consumer shift towards online information is fueling growth.

In addition to his technical expertise, Rajesh is a seasoned data analytics leader with extensive experience in business intelligence, artificial intelligence, and data management.

Priti Mohile discusses pharmaceutical marketing in India and how little has changed of late. She investigates what needs to change and the challenges and opportunities presented in this area.