The Cataclaws campaign coincides with the Lego Group’s annual “Build to give” initiative, kicking off from 11 November, which encourages everyone to help share the superpower of play with children who ...

In an effort to create breakthrough, culturally relevant advertising, MullenLowe West’s president Jenn Wong hired a new ...

But at the same time, faced with declining efficacy of traditional advertising, brand marketers are being challenged to find new ways to keep creativity at the core, connect to meaning and purpose and ...

Ogilvy has named Christopher Andrews its new CEO, replacing Arthur Fleischmann, who had been leading the agency since Marie-Lise Campeau’s departure late last year. Fleischmann also announced that he ...

New York-based Code and Theory has hired 15-year federal government executive Dominic Sale to lead its new Government Experience Practice.

Amazon’s ad division revenue grew 19% year-over-year (YoY) during 3Q2024, outpacing its retail sales growth, the company shared in its latest quarterly report on Thursday. Amazon posted earnings per ...