Rather than bribing and wheedling physicians to pretty-please-prescribe-our-drug, websites allow companies to deal drugs ...

Healthcare has become digitized with telehealth and remote monitoring, EHRs and e-prescription and mobile health and wearable ...

"It appears that the defendant has kept the pack of the plaintiff in front while preparing its pack," the court said.

Arrowhead Pharmaceuticals has begun laying the groundwork for its entry into a rare disease market, kicking off an awareness ...

The study indicated that pharma ads can have a practical impact on disease awareness and the care journey for patients.

The European Medicines Agency (EMA) has accepted a marketing authorisation application (MAA) for Alvotech and Advanz Pharma’s ...

While 55.6% of pharma marketers use advanced analytics such as AI for sales and commercial efforts, according to MM+M’s ...

No legal provision for separate licence for pharmaceutical marketers: TN drug controller: Peethaambaran Kunnathoor, Chennai Monday, November 4, 2024, 08:00 Hrs [IST] The drug cont ...

On October 31, 2024, the European Commission issued a fine of €462.6 million to Teva Pharmaceuticals, citing abuse of its ...

Not long after Basel, Switzerland, was selected as the next host of the annual Eurovision Song Contest, hometown pharma ...

Digital marketing still dominates for pharma marketers Tag recently conducted an online survey of pharma marketers across Europe and the US asking them which marketing channels and techniques are ...

The market is projected to grow from US$ 12,936.90 million in 2024 to US$ 45,896.30 million by 2034. Rising digital healthcare adoption and consumer shift towards online information is fueling growth.